
Studio Morfonovel was founded in 2021 in Bucharest by Andrei Lazăr (architect) and Mădălina Rusen (urban planner).
Our practice spans from the urban scale to the architectural and object-oriented design, emphasizing a systemic and integrated approach to planning urban areas, with equal consideration to the intricate details that connect people, spaces and buildings.
The complexity of the context is seen as an endless source of inspiration, therefore the adequate integration of our projects within each specific context is instrumental for design and implementation. We focus on tailor-made solutions, constantly looking to accumulate knowledge in urban planning, materials and manufacturing processes, so that the technique does not represent an purpose in itself but neither an impediment.
This studio is dedicated in developing projects that improve the visual identity of companies and enhance the quality and lifestyle of individuals, with a particular focus on user experience, going beyond merely meeting basic needs. The name represents an aspiration and embodies an inclination for research, exploration and finding new forms.
Lazăr Andrei is an architect, a graduate of the University of Architecture and Urbanism „Ion Mincu” in Bucharest, with 7 years of experience in architectural design. His gained experience is reflected in a diverse portfolio, predominantly consisting of restoration projects of historical monuments and interventions in protected areas, in designing residential and office buildings, but also interior architecture projects for the HORECA field.
Mădălina Rusen holds a degree in Urban Planning and Design from the University of Architecture and Urbanism „Ion Mincu” in Bucharest, being also a graduate of the master’s specialization Urban Management for Competitive Cities, within the same university. Over the years of professional practice, she has accumulated experience in two main areas: (i) Urban Design and Planning: preparing urban planning documentation (e.g detailed and zonal plans), participating in urban design competitions; and (ii) Strategic urban planning: defining urban development strategies, writing and implementing European research and innovation projects, and supporting European cities in defining and achieving their urban development priorities to address contemporary challenges.